Rising cheese consumption "Down Under"
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- 08 January 2004
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The forthcoming wedding between Denmark’s Crown Prince Frederik and the Australian Mary Donaldson is not the only proof of good relations between Denmark and Australia.
The financial year 2002/03 saw a 30% rise in exports of Danish Blue and Havarti cheese “Down Under”.
”The advance is due to the introduction of new products in chains such as Woolworth and Coles as well as to the fact that our current range is selling well,” explains Regional Export Manager Peter Storm Laursen.
“Due to its population mix, Australia has significant requirements for imported products,” he adds. “We’ve recently gained new strength in the market and we’re also hopeful that the royal wedding in the spring will stimulate interest in Denmark and Danish products.”
Arla Foods is an international dairy company owned by 9,700 farmers from Denmark, Sweden, the UK, Germany, Belgium, Luxembourg and the Netherlands. Arla Foods is one of the leading players in the international dairy arena with well-known brands like Arla®, Lurpak®, Puck® and Castello®. Arla Foods is focused on providing good dairy nourishment from sustainable farming and operations and is also the world's largest manufacturer of organic dairy products.