Product and Brand Manager, Butter & Spreads DK – Aarhus

Do you want to work with some of the most well-known brands and products in Danish FMCG? Do you have the right skills to excel in a fast-paced, professional, and high performance environment? Then this exciting position as Product and Brand Manager in Arla Denmark might be the right opportunity for you! This is a chance to get to work with several of the key marketing disciplines in one of the biggest marketing departments in Denmark - working with some of the strongest brands in FMCG.

We are looking for a Product and Brand Manager for the BSM category (Butter, Spreads, Margarine) in Arla Denmark. You will take on a broad role from securing high quality product data to the development of communication assets for both ATL and BTL for iconic Danish brands. You will be based in Aarhus (Viby) and report to the Senior category manager for Speciality Cheese & BSM, Christian Qvirin Lang. 

A broad range of tasks within marketing and product management
You will be working with many different marketing related tasks and responsibilities. You will have a large contact base working with both external partners, different types of agencies and of course internal colleagues across functions and countries. You will be involved in securing that our product portfolio meets the needs of our customers and consumers and that new concepts and product innovations get in the market. You will additionally lead the development and deployment of brand communication for both ATL and BTL and on an ongoing basis secure our marketing budget for the brands are being used in the most efficient way. Examples of your tasks are:

  • Drive brand manager tasks:
    Development of designs and other communication (e.g. online video and TV commercial)
    Development of digital campaigns with focus on SEO and SEM
    Development of content plans for social media and tracking performance monthly
    Handling communication plans and coordinating with media buyers
    Administration of the brand budgets

  • Drive Product Management tasks:
    Handling of dummies, photos, product datasheets, item number administration, samples
    Updating product and packaging according to incoming change requests, e.g. from legislation

You will join our team consisting of 4 people within the wider Butter, Cooking, Cheese & Digital team - all placed in Arla Denmark’s Marketing department. The position is a maternity cover.

Meticulous and with good cooperating skills. Personality outweighs experience
Using your energy, you plunge into all tasks with enthusiasm and a smile. You learn fast, you are meticulous and accurate, and with a detailed and structured way of working. Your ability to make the right priorities is essential, and you never compromise on quality and timely delivery, even when the pace is high and deadlines are looming. You thrive with a job where some tasks are “routine” and require 100% control of details while other tasks demand drive, holistic and creative thinking.

  • You have master degree, preferably within marketing or equivalent
  • Your background has ideally given you a sound business understanding and experience with product management or project management – preferably from an FMCG environment
  • Regardless of your background, Danish and English proficiency is a must, just as good cooperating skills and an open and curious mindset

We are looking forward to receiving your application
Please apply via this link as soon as possible. We process applications on a continuous basis and close the job opening once the right candidate has been found. If you have any questions about the position, please call Dorthe Holm Jensen, Senior Talent Acquisition Consultant, phone +459131 2813.